A Strategist’s Field Notes

Marketing + Strategy Insights

The Ad Alchemist Field Guide: Fixing the marketing that should’ve worked—but didn’t.
How AI Is Changing Creative Work (Without Replacing It)
AI Integration, Strategic Communication, Creative Workflows, Digital Marketing Innovations, Brand Storytelling, Ethical Marketing & Advertising, Market Insights, Content Strategy, Marketing Technology, Tech Ethics Sarah Garrett Vasquez, MA AI Integration, Strategic Communication, Creative Workflows, Digital Marketing Innovations, Brand Storytelling, Ethical Marketing & Advertising, Market Insights, Content Strategy, Marketing Technology, Tech Ethics Sarah Garrett Vasquez, MA

How AI Is Changing Creative Work (Without Replacing It)

Discover how forward-thinking agencies use AI to enhance messaging, speed up client work, and maintain creative control—without sacrificing quality. This is why high-growth teams use AI to eliminate bottlenecks, boost brand voice consistency, and speed up content production. Learn how to implement it strategically.

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Digital Darwinism: Mastering the Evolution of Consumer Engagement
Digital Transformation, Industry Trends Sarah Garrett Vasquez, MA Digital Transformation, Industry Trends Sarah Garrett Vasquez, MA

Digital Darwinism: Mastering the Evolution of Consumer Engagement

Dive into the heart of Digital Darwinism, uncovering how brands can evolve with the digital age through ethical innovation, purpose-driven personalization, and inclusivity. Learn the importance of adapting to consumer expectations while upholding integrity in our rapidly changing digital landscape.

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